Innovation & Marketing Consultant
Tony Jazz, a creative and entrepreneur marketer, made sound design become more accessible in France through his firm le Groupe On Air, by composing a song for the campaign of a President: Obama…
After growing up in the Parisian suburbs, studying Music and Law, Tony Jazz went across the Ocean and started working as a producer-composer between New York City and Montreal. At that moment, Tony Jazz discovered sound design. Composing a sound universe for a firm or a brand.
At the same time, Tony discovered the story of an extraordinary politician from Chicago: Barack Hussein Obama. Inspired, Tony Jazz composed a song gathering extracts from Obama’s speeches. Posted on Youtube, the song was viewed online thousands of times.
In early 2010, Tony Jazz launched his own firm, le Groupe On Air. They signed their first contracts with Amnesty International, Orange, Thalès…In January 2012, the mass media praised its subsidiary On Air Agency after the tweet from a journalist mentioning the song composed for Obama. This song was especially noticed by the American ambassador in Paris.
Tony Jazz is the author of the book « On Air Marketing : du son au marketing » at the EMS editions.
He is now a lecturer in innovation and creativity in the marketing sector, ofteninvited at TEDx.
In 2014, Alain Juppé nominated him as President of the Forum of Innovation in Bordeaux. His mission is to connect together innovative project leaders and to federate them.
A consultant for ETI and major corporate groups in innovation and maketing, his role is to find and implement innovative ideas so as to make firms become fore front players in their sector.